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Privacy Policy
Last Updated: May 8, 2026
1. Introduction
Forth Bakers ("we", "us", "our") is committed to protecting your privacy and personal data. This Privacy Policy explains how we collect, use, store, and protect your information when you:
- Visit our website
- Contact us for quotes or enquiries
- Communicate with us via email, phone, or other channels
This policy complies with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
2. What Information We Collect
2.1 Information You Provide:
When you contact us or request a quote, we may collect:
- Full name
- Email address
- Phone number
- Business name and details
- Delivery address (for wholesale orders)
- Product preferences and order requirements
- Any other information you choose to share
2.2 Information Collected Automatically:
When you visit our website, we may automatically collect:
- IP address
- Browser type and version
- Pages visited and time spent on pages
- Device information
3. How We Use Your Information
We use your information to:
- Respond to your enquiries and provide quotes
- Process orders and manage deliveries
- Send service-related communications (order updates, delivery notifications)
- Improve our website and services
- Comply with legal and regulatory obligations
3.1 Marketing Communications:
With your consent, we may send you information about our products and special offers. You can opt out at any time by:
- Clicking "unsubscribe" in any marketing email
- Contacting us directly at forthbakers@outlook.com
4. How We Share Your Information
We DO NOT sell, rent, or trade your personal data to third parties.
We may share your information only when:
- Required by law or government authority
- Necessary to fulfill your order (e.g., delivery services)
- To protect our rights, property, or safety
5. Data Security
We implement appropriate security measures to protect your personal data, including:
- Secure storage of customer information
- Restricted access to personal data
- Regular security reviews
However, no method of transmission over the internet is 100% secure. While we strive to protect your data, we cannot guarantee absolute security.
6. How Long We Keep Your Information
We retain your data for:
- Customer Records: 6 years after last order (UK tax law requirement)
- Enquiry Information: 2 years if no order is placed
- Marketing Consent: Until consent is withdrawn
7. Your Rights Under UK GDPR
You have the following rights:
- Right to Access: Request a copy of your personal data
- Right to Rectification: Correct inaccurate information
- Right to Erasure: Request deletion of your data (subject to legal obligations)
- Right to Restrict Processing: Limit how we use your data
- Right to Object: Object to processing for direct marketing
- Right to Data Portability: Receive your data in a portable format
To exercise your rights, contact us at:
Email: forthbakers@outlook.com
Phone: 07990 888 372
Subject: "Data Protection Request"
We will respond within 1 month.
8. Cookies
Our website uses cookies. These are explained in full in our Cookie Policy. We use a strictly necessary cookie to remember your cookie consent choice, and we also use Google Analytics (GA4) to collect anonymous data about how visitors use our site — such as which pages are viewed and how long visits last. This helps us improve the website over time. No personally identifiable information is collected through analytics. You can opt out of Google Analytics at any time via Google's opt-out tool.
9. Changes to This Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated "Last Updated" date.
10. Contact Us
If you have any questions about this Privacy Policy or how we handle your data, please contact us:
Forth Bakers
Email: forthbakers@outlook.com
Phone: 07990 888 372 (Mobile)
Phone: 01592 383758 (Landline)
Location: Kirkcaldy, Kingdom of Fife
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